And together we are IMA Europe!
Industry collaborations in incentive marketing
Collaboration is essential in a dynamic and international incentive marketing landscape. By working closely with industry associations and networks, we strengthen knowledge sharing, representation and innovation across incentive marketing, rewards, prepaid solutions and related services. Our strategic collaborations help connect stakeholders and support a healthy, future-proof ecosystem.
Why we collaborate
Incentive marketing operates across borders, technologies and disciplines. Through strategic collaborations, we align with international partners to exchange insights, address shared challenges and represent the interests of our members on a broader stage.
Knowledge sharing across incentive marketing and rewards
International advocacy and industry alignment
Strengthening standards and best practices
Connecting ecosystems and market players
Our strategic partners
Prepaid Verband Deutschland
Prepaid Verband Deutschland represents organisations active in prepaid and related incentive solutions in the German market. The association focuses on market development, regulation and professional knowledge exchange.
Wiin Global
Wiin Global is an international network connecting organisations across incentive marketing, prepaid, fintech and digital solutions. It facilitates collaboration, innovation and cross-market dialogue.
GCVA – UK Gift Card & Voucher Association
The GCVA represents the UK gift card and voucher industry and plays a key role within the wider incentive marketing and rewards ecosystem, promoting best practices and industry standards.