ASDA is one of Britain’s leading supermarket and petrol station chains that provides groceries, clothing, home essentials, electricals, school uniform and school supplies at great value and competitive prices.

With a network of over 900 locations and online services including Grocery Home Shopping and George, its reputation for quality, style, and value clothing is both affordable and inspirational.

ASDA for Business offers solutions across a wide range of B2B and B2C opportunities, benefitting both businesses and recipients alike. From employee benefits, reward & recognition, incentives, loyalty and thank you’s, to free school meal disbursements, health and wellbeing, care in the community and support for all.

ASDA’s Gift Card portfolio, promotional campaigns, and dedicated team can make a difference and provide bags of choice for recipients.

Why Choose ASDA for Business?

• A brand that is known and trusted

• A dynamic and expanded product range meeting the needs of both the business and recipient

• API or Self-service portal for full flexibility and convenience

• Full functionality – physical and digital products with reload for increased convenience and engagement

• Knowledgeable and collaborative team to support with new initiatives and use cases

ASDA gift cards and e-gift cards offer the perfect solution for versatile, convenient gifting and can be utilised across a wide range of products, making them an attractive option for companies looking to meet diverse employee and client needs.

Supporting Free School Meals and Communities

ASDA for Business also plays a key role in supporting initiatives such as Free School Meals schemes. We provide a flexible and straightforward solution that ensures children receive nutritious meals during times of need.

ASDA’s bulk purchase functionality allows schools to allocate funds where they are needed most and make a meaningful impact in their communities.

Several schools and organisations that have utilised ASDA gift cards for their Free School Meal schemes have reported positive outcomes, including:

• Increased participation among students

• Higher satisfaction levels among families

• Streamlined, efficient distribution processes

By enabling schools to quickly respond to changing needs, ASDA gift cards have proven to be an invaluable resource in addressing food security.

Growing with the IMA

ASDA for Business has joined the IMA to expand e-gift and gift card opportunities with members that support gift card programs and to explore new channels and partnerships.

ASDA – That’s more like it!