Giftmall is an international provider of gift card solutions for businesses and users, offering everything from individual certificates to smart reward tools. Founded in 2013, the company has evolved from a single gift card catalogue into an ecosystem designed to help companies effectively engage employees, build customer loyalty, and strengthen partner relationships across Europe, with a strong focus on Ukraine, Poland, and Spain.

“When Giftmall launched, our mission was clear: make gifts and corporate rewards simple, accessible, and effective for businesses of any size and individual users. Today, with the trust of 1,700+ customers and 1,000+ brand partners, we continue working toward that goal by constantly expanding our catalogue and refining solutions to make gift selection fast and suitable for any scenario and budget.”
– Kate Prokhatska
Technology Solutions
Giftmall offers a range of technology-driven solutions designed to simplify and automate reward management for businesses:
- Giftmall API: For clients who want to automate certificate distribution from their CRM, ERP, or HRM systems, or streamline loyalty programmes.
- Giftmall White Label: A fully customisable gifting platform that allows businesses to maintain their own brand’s visual identity while managing gift-giving.
- Business Account: A self-service tool for managing orders and running points-based incentive programmes efficiently.
What Sets Giftmall Apart
Giftmall stands out through its speed, flexibility, and dedicated customer support. The company maintains an average 95% user satisfaction rate, with API and White Label solutions launched within just 24 hours. Giftmall’s 360° support system ensures response times under one hour at every stage of service.
According to CEO Kate Prokhatska, today’s market is filled with numerous gift card providers addressing recognition and retention challenges for employees, customers, and partners. This heightened competition has made clients more demanding, expecting broader catalogues, flexible solutions, and outstanding support.
“To meet these evolving expectations, Giftmall takes a personalised approach to client needs, with the end user at the core of everything we do.”
– Kate Prokhatska
A Human-Centred Approach
By combining technological innovation with human-centred service and an ever-expanding network of brand partners, Giftmall helps businesses across Europe inspire their audiences with rewards that truly work. The company’s goal is to make gifting simple, impactful, and effortless—allowing clients to focus on what matters most, while Giftmall takes care of the rest.




